Yerman has advised individuals and not-for-profits on how to increase their visibility through new media tools and strategies. She was an evangelist for Reframe It, a technology that allowed users to comment on any web page via a “virtual margin.” She worked with Women’s Radio to build awareness for their new radio platform.
Featured on the live broadcast of “Real Women Respond to Palin” Yerman discussed a range of topics from the 2008 presidential election to women in popular culture. In addition, she answered questions from live chat room participants.
On January 29, 2010, Yerman hosted a “Talk Shoe Blog Radio” segment for Fem2.0 entitled “Work Policies and Single Women: An Examination of the Work Issues Facing Single Women with or without Children” Her guests included Page Gardner, Founder of Women’s Voices, Women Vote; Lisa Maatz, Director of Public Policy and Government Relations for AAUW; Melanie Notkin, Founder of Savvy Auntie.
Yerman has provided on-the-ground coverage that amplified the message by live “Tweeting” events, either on-site or via a real-time stream. Her coverage has included the Omega Women and Power Conference, Alan Dershowitz vs. Jeremy Ben-Ami at the 92nd Street Y, The Women In The World Summit, and Netroots Nation.
Marcia G. Yerman on blogging
The above appears in The Huffington Post Complete Guide to Blogging